For anyone with even a rudimentary knowledge of cars, Pirelli is a familiar name. That’s because, over the past one and a quarter of a century, they have been associated with top car brands more than anyone else.
This Italian tyre giant has made the tyre market their own, accounting for a significant portion of the pie world over. A major reason behind Pirelli’s continued success has been for its P Zero series of tyres.
First introduced in 1986, the P Zero was born out of Pirelli’s love for motorsports and prestige sports cars. You might see many premium sports car sporting Pirelli tyres Bicester. Over the years, many of these cars have turned to Pirelli to provide them with tyres that’ll compliment their vehicle’s power and performance. Pirelli hasn’t let them down.
The P Zero Revolution
Pirelli defines the P Zero as a concept rather than a series of tyres. The idea was to revolutionise the passenger car tyre market by inculcating in the values of motorsports in their tyres. That’s when P Zero was born.
A bit of history before we leap into the latest tyre technologies used by Pirelli P Zero series. The first P Zero tyres were made keeping in mind a legendary sports car- the Ferrari F40. We do not say legendary lightly. At one time, Ferrari F40 was the fastest car on planet earth with a top speed of 199 mph, which was unheard of till then.
Pirelli took up the challenge of designing a tyre that’ll be fit for a car like the F40. P Zero was the result of this challenge. For the first time in the long history of automobiles, a 17 inch tyre was used on a road vehicle. It did the unthinkable. An F40, fitted with Pirelli P Zero breached the 150mph mark. That was in 1987.
Think High Performance, Think P Zero
The reason we brought up this snippet from history is that it is a testament to Pirelli’s unending quest for developing tyres that are pioneers in their respective fields. Over the next 40 odd years, we have had four generations of P Zero tyres, the latest being launched at the Estoril circuit in Portugal in September of 2016.
The P Zero has long been a favourite for prestige and premium vehicle owners around the globe. According to Gregorio Borgo, director of general operations at Pirelli, 51% of prestige cars (the Ferraris, Lamborghinis and the likes) and 32% of premium cars (BMWs, Audis etc.) use this tyre.
If you notice, you’ll see that most high-end sports car tyres in Bicester are from Pirelli. Do you need any more convincing that these are the best ultra-high-performance tyres in the market today?
What’s New?
The new P Zero series has three different ranges- one each for supercars, premium sports car, and high-performance passenger cars. These will be available in all seasonal variants. Pirelli has also inculcated some cutting-edge technology into these tyres such as:
- Seal inside
- Pirelli Noise Cancelling System
- Grooved external shoulders
You wouldn’t be able to comprehend the beauty and sophistication of P Zero tyres if you don’t see them in person. Head over to an auto garage, such as Phillips Tyres Bicester, and ask them to give you a guided tour of their P Zero collection of car tyres in Bicester. You’ll see why automobile experts around the world rate them so highly.
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